Why I Own It
Amazon is not just a store. It is the infrastructure layer between consumer demand, delivery, cloud computing, advertising, and the internet economy itself. The bull case is that AWS, ads, retail margins, logistics efficiency, and AI all compound at the same time, turning Amazon from a high-revenue machine into a much better profit machine. An elite business at a fair price that we believe the market is overlooking.
Dead Simple Scorecard
Research Date · Jun 21, 2026
Market
94/100
Commerce, logistics, cloud, ads, AI- under one roof
Team / Execution
93/100
A rare record of building impossible businesses
Traction
86/100
Cash flow looks ugly, core engines intact
Moat
93/100
Prime habit, logistics density, AWS switching cost
Valuation
83/100
Enough upside when cash flow normalizes
Risk
86/100
The risk is whether capex becomes structural
Portfolio Fit
94/100
A near-ideal core satellite
Dead Simple Score
Overall conviction call — categories above are component detail, not a sum.
91
GOLD